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Digital Marketing Case Study: WellSpring School of Allied Health

By August 31, 2020 September 24th, 2020 No Comments

Being on your social media a-game requires involvement from A to Z. For instance, this includes campaigns, content creation, monitoring, reporting metrics, analytics, and more. Whether your business identifies as big or small, there are many moving pieces that come together to form a successful digital marketing plan and presence.

WellSpring School of Allied Health – A Case Study

WellSpring School of Allied Health reached out to Baseline Creative in 2018 for help with social media management. WellSpring is a health and wellness-centered educational institution with locations in Kansas City, Lawrence, Springfield, and Wichita. With a variety of wellness programs and opportunities in four locations, WellSpring wanted to grow their brand specifically in Wichita.

Baseline Creative helped WellSpring’s Wichita campus establish, maintain, and grow their online presence through various digital marketing strategies. Most importantly, our team helped generate leads for enrollments in WellSpring’s massage therapy program in Wichita. In just the first few weeks of working with Baseline, WellSpring’s leads doubled for less money than they had previously been spending.

After a few months, Baseline was hired to work on social media for all four campuses. Overall, the goal was to develop a consistent brand voice and be cohesive across all campus locations and social media platforms.

Consistency, quality content, and customer service, are key to Baseline’s partnership with WellSpring and all our clients.

Why Baseline Creative?

There are many benefits of hiring an agency to manage your brand’s social media, especially if your team lacks the capacity to handle any or all digital marketing needs.

As digital marketing strategists, they bring fresh ideas to the table and think outside of the box, specific to your industry and goals.

In addition, Baseline has access to a variety of tools to help manage social media, maximize reach and conversions, and improve overall brand awareness.

Are you in a funk with your digital marketing efforts, social media presence, or brand identity? Baseline Creative can help! We offer a variety of full-service marketing packages, tailored to your needs. Drop us a line to get started on your next project.